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Saturday, November 3, 2012

National Geographic Kids Magazine Sets Out to Claim 2 Guinness World Records® Titles Tied to Running and Recycling

MEDIA ADVISORY

WHAT

On Saturday, Oct. 27, media are invited to watch 3,600 kids help break the Guinness World Records? title for most people running 100 meters within a 24-hour period. Through National Geographic Kids’ Run for the Planet program, in coordination with the Marine Corps Marathon’s Healthy Kids Fun Run, the Pentagon North parking lot will be packed with kids devoted to fitness, with Marines cheering them on.

Kids Run participants will contribute to the record as they complete a one-miler, and all runners will be observed by Guinness World Records representative Mike Janela. Per record rules, runners also will be confirmed by two independent witnesses: healthy lifestyle coach Kathy Pugh, owner of women’s running boot camp EZ8DC; and DeShay Williams, co-owner of personal training studio Definitions (both of Washington, D.C.). In addition, runners worldwide will help set the record with 100-meter runs between noon ET, Friday, Oct. 26, and noon ET Saturday, Oct. 27. Five thousand participants are needed for the record.

To simultaneously engage people in recycling, National Geographic Kids is also collecting old athletic shoes for the longest chain of shoes. With the help of Nike’s Reuse-A-Shoe program, the sneakers will be recycled into Nike Grind — a material used in athletic surfaces such as basketball courts and running tracks — after they have been tied into a chain later this year. The goal: 25,000 shoes. Shoes contributed by stars such as the NFL’s Eli Manning and race car driver Danica Patrick can be seen at National Geographic’s Washington headquarters, 1145 17th St. NW, where people can also drop off their shoes through Nov. 9.

Macerich malls across the country — including Tysons Corner Center in McLean, Va. — will be holding events. See macerich.com/ngkids for details. For more on either record attempt, go to kids.nationalgeographic.com/run-for-the-planet/.

WHERE:

Marine Corps Marathon Healthy Kids Fun Run, Pentagon North Parking Lot

WHEN:

Saturday, Oct. 27, 9 a.m.-12 p.m. Final wave organized by National Geographic
Kids: 11:57 a.m.


WHO:

Rachel Buchholz, Executive Editor, National Geographic Kids magazine
Mike Janela, Head of U.S. Records Management, Guinness World Records North America, Inc.


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National Geographic Magazine Launches iPhone Edition

WASHINGTON (Oct. 31, 2012)—National Geographic magazine has launched an iPhone edition with its November 2012 issue, providing daily updates and rich content, including stunning video of penguins leaping out of icy waters by BBC Wildlife Photographer of the Year Paul Nicklen as well as never-before-seen, high-definition, slow-motion footage of cheetahs.

The iPhone edition has daily feeds of news, Instagram photographs from magazine photographers on assignment and photos from the magazine’s online community of fan photographers, offering unique, fresh content each time a user opens the app. Additionally, users will get new, photo-based jigsaw puzzles daily, based on the popular puzzle page of the magazine’s website. Three of the feature articles in the app will be available as audio recordings.

“Designing the magazine for the iPhone required rethinking the entire user experience,” said Bill Marr, National Geographic’s creative director. “We’ve organized the content so that it is easy to navigate on the phone, with text, photos and video arranged in a way that allows users to quickly find what they want. We’ve also simplified our interactive graphics for the iPhone screen and added audio recordings, so users can listen on the go. Most of all, we’ve tried to make the app fun — with daily puzzles and photo feeds that people can enjoy any time they open it.”

The magazine’s iPad edition won the 2012 National Magazine Award for best tablet magazine. Current print subscribers can authenticate into both the iPad and iPhone editions. New subscribers can purchase the magazine at the App Store or National Geographic’s website.

About National Geographic magazine

National Geographic magazine has a long tradition of combining on-the-ground reporting with award-winning photography to inform people about life on our planet. It won a National Magazine Award in 2012 for best tablet edition as well as a further 13 National Magazine Awards in the previous five years: for Magazine of the Year and Single-Topic Issue in 2011; for General Excellence, Photojournalism and Essays, plus two Digital Media Awards for Best Photography and Best Community, in 2010; for Photojournalism in 2009; for General Excellence, Photojournalism and Reporting in 2008; and for General Excellence and Photography in 2007.

The magazine is the official journal of the National Geographic Society, one of the world’s largest nonprofit education and scientific organizations. Published in English and 36 local-language editions, the magazine has a global circulation of around 8 million. It is sent out each month to National Geographic members and is available on newsstands for $5.99 a copy. Single copies can be ordered by calling (800) NGS-LINE, also the number to call for membership to the Society.

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Friday, November 2, 2012

National Geographic Magazine, November 2012

November 2012 NGM Highlights - View as PDF

This month, we capture the first ever slow-motion, high-definition running of the world’s fastest land mammal, the cheetah, with one of the world’s fastest cameras. In addition, scientists discover the secret of the emperor penguin’s incredible underwater speed. Elsewhere, Cuba’s new now is explored, as the people are responding to reform with excitement and skepticism; a paragliding photographer, George Steinmetz, captures the desert’s shifting sand shapes from above; strands of yarn may help unravel a lost chapter of New World History; and 40 years later, a photographer returns to the Arkansas Delta to see then vs. now.

Cheetah, the World’s Fastest Runner video  — For the first time ever, one of the world’s fastest cameras captures the movement of the world’s fastest land mammal – in incredible high-def, slow motion.The Science of a Cheetah’s Speed video  — From spine to skull, a body “perfectly designed for running.”A Geographer’s Personal Journey from Cuba to the U.S. video — National Geographic Geographer Juan Vald?s shares his story of immigration to the United States from Cuba as a child in the early 1960s.Penguins as Elegant Emperors video —  Join photographer Paul Nicklen to see penguins rocketing out of the water onto the ice.Penguin Feather Power interactive graphic  — Drag the bar on the graphic to propel a penguin and see the steps it takes to rocket from sea to ice.Above the Desert video — Rise above the desert for incredible views with paragliding photographer George Steinmetz.Sand Dune Formation graphic — Tap on photos of sand dune formations to see how their sizes are determined and their shapes are formed.

Features:

Cheetahs on the Edge, by Roff Smith, photographs by Frans Lanting (Page 110). Shy, delicately built and unable to roar, cheetahs are one of the most vulnerable of the big cats. Fewer than 10,000 survive in the wild. While highly threatened, they are also shrewd survivors. Certain “supermoms” have astonishing success in raising cubs and even foster the offspring of others. Says one scientist, “I’m not aware of any other carnivore whose survival relies so heavily on the success of so few females.” A remarkable anatomical diagram shows the many features that make cheetahs unique, while a pullout poster documents a 7.19-second 100-meter dash by cheetah Tommy T at the Cincinnati Zoo. Smith and Lanting are available for interviews.

Cuba’s New Now, by Cynthia Gorney, photographs by Paolo Pellegrin (Page 36). Four years after Fidel Castro formally handed Cuba’s presidency to younger brother Ra?l, the country is gradually shedding the ascetic nationalism of the revolution and becoming more open, flexible and entrepreneurial. Cynthia Gorney spent nine weeks over the course of two years traveling and interviewing both the optimists — many of whom are experimenting with new business ideas in a changing economy — and the pessimists, who are making plans to flee the island in pursuit of opportunities abroad. Meanwhile, everyone must grapple with the difficulties of the country’s two-currency system that fuels a lucrative black market and forces professionals like doctors to moonlight as cab drivers to make ends meet. Gorney’s text and Paolo Pellegrin’s photos highlight Cuba’s complexities, paradoxes and tensions as change slowly seeps into the country. Gorney and Pellegrin are available for interviews.

Penguin Bubbles, by Glenn Hodges, photographs by Paul Nicklen (Page 60). Shortly after British marine biologist Roger Hughes had been discussing the lubricating properties of competitive swimsuits with his wife, he saw emperor penguins “rocketing through the sea with trails of bubbles in their wakes” and wondered if the bubbles helped penguins swim faster. Hughes teamed with a mechanical engineer and another biologist to analyze hours of underwater footage and they discovered penguins use air as a lubricant to cut drag and increase speed. Air released from the penguin’s feathers in the form of tiny bubbles reduces the density and viscosity of the water around its body, enabling the bird to reach speeds that would otherwise be impossible. Shipping companies are now adopting air-lubrication systems to improve the efficiency of their containerships and supertankers. Paul Nicklen’s stunning photos capture the emperor penguins and their subtle adaptation in action. Hodges and Nicklen are available for interviews.

Vikings and Native Americans, by Heather Pringle, photographs by David Coventry (Page 80). Viking seafarers were “explorers par excellence of medieval Europe,” traveling as far as the coast of Newfoundland. Yet new evidence suggests that they had ventured even further north, to the northern tip of Baffin Island, one of the most inhospitable areas in North America. There, it seems, they constructed semipermanent housing and established a lucrative exchange of goods with native Dorset people, who ranged the eastern Arctic coast for nearly 2,000 years. Carvings of wood and walrus ivory found in Baffin — along with spun-wool yarn — indicate friendly contact between Vikings and these aboriginal Native Americans. There is also evidence that trade in furs and other luxuries seems to have flourished. Following a subtle trail of artifacts, archaeologist Patricia Sutherland is searching for a lost chapter of New World history. Pringle and Coventry are available for interviews.

Sailing the Dunes, photographs and text by George Steinmetz (Page 94). George Steinmetz learned to fly a motorized paraglider — one of the slowest aircraft in the world — in order to take aerial photographs of the Sahara. But what began as a means to an end for an assignment blossomed into a 15-year project to photograph the world’s most extreme deserts. The barchans, seifs, star dunes and other wind-blown sand shapes are variegated and highly textured when captured by Steinmetz’s lens, and his aerial images provide the viewer with a unique perspective on the desert. Steinmetz is available for interviews.

Return to the Arkansas Delta, by Charles Bowden, photographs by Eugene Richards (Page 124). Twelve thousand years ago, the end of the Ice Age and the melting of glaciers began a process that turned the Arkansas Delta into a promised land of agricultural fertility. American settlers and slaves turned the swamps into gold through the cash crop of cotton, but the wealth was impermanent and unevenly distributed. Eugene Richards moved to the delta during the civil rights movement of the late ’60s hoping to help improve the lives of the locals, and he began using his camera to document the poverty and violence throughout the area. There he met the woman who became his wife and endured violence and intimidation. Forty years later, he returns to consider the people and landscapes that became inextricably linked with his life and his memories, attempting to reconcile his past hopes and ambitions with the modern reality of a difficult and unforgiving place.

National Geographic magazine has a long tradition of combining on-the-ground reporting with award-winning photography to inform people about life on our planet. It has won 12 National Magazine Awards in the past five years: for Best Tablet Edition in 2012; Magazine of the Year and Single-Topic Issue in 2011; for General Excellence, Photojournalism and Essays, plus two Digital Media Awards for Best Photography and Best Community, in 2010; for Photojournalism in 2009; and for General Excellence, Photojournalism and Reporting in 2008.

The magazine is the official journal of the National Geographic Society, one of the world’s largest nonprofit education and scientific organizations. Published in English and 36 local-language editions, the magazine has a global circulation of around 8 million. It is sent out each month to National Geographic members and is available on newsstands for $5.99 a copy. Single copies can be ordered by calling (800) NGS-LINE, also the number to call for membership to the Society.

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View the original article here